Bec and JP are the heart behind E&J Toy Co.

Bec is a dedicated primary school teacher with 15 years of experience, passionate about childhood development and the importance of play. JP is an eCommerce advisor and tech sales leader, bringing his expertise in building businesses online.

Together, they’re not just business owners—they're parents to Elijah and Jeremiah, the inspiration behind the store.

At E&J Toy Co, every product is chosen with care, ensuring kids have the best tools to grow, explore, and have fun.